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social impact

3L vision

A symbol of inclusive business

chotuKool is slated to be perfect example of social inclusion for millions of households across India. chotuKool does so by tackling improving
The 3Ls – Living Standard, Livelihood and Lifestyle.

chotuKool aids greater comfort, convenience, social status and a push forward to the living standards of households in rural India with no access to means of food preservation

living
standard

The households in rural India with no access to means of food preservation will find an affordable cooling solution in chotuKool, because it comes with low purchase price, running costs and maintenance-free servicing. It aids greater comfort, convenience, social status and a push forward to their living standards, indeed.

chotuKool has proved to be of great value to rural and small-scale businesses with significant increase in the estimated earnings per day. Providing livelihood

livelihood

As a compact, on-the-go cooling and food preservation solution, chotuKool has proved to be of great value to rural and small-scale businesses. There has been a significant increase in the estimated earnings per day for such businesses with chotuKool’s preserving abilities, at just the right temperature.

chotuKool retains the original freshness of perishables to a large extent, it is fast becoming a vital part of evolved living. Improving lifestyle

lifestyle

Smarter households are health conscious households. As chotuKool retains the original freshness of perishables to a large extent, it is fast becoming a vital part of evolved living.

The Edison Awards 2012 recognised Godrej chotuKool for its inclusive impact.

The Edison Awards 2012 recognised Godrej chotuKool for its inclusive impact. Social impact

Gold Social Impact

  • Now we can drink cool water from chotuKool.
    My wife doesn’t have to visit the market daily to buy vegetables.
    My electricity bill is also within means at just 70 to 90 rupees per month.
    A chotuKool household, Vikhroli, Mumbai, India.
  • I earn Rs.2 extra for every chilled 'paan' I serve.
    that's around 40 to 50 rupees extra every day.
    Paan Kiosk Owner, Nasik, Maharashtra, India.